Got a local business? We are here to help with all aspects of IT. Today we are focusing on websites.
Most of us are aware of the importance of a good website to sell our products or services to potential customers. A good website will showcase what you do and acts as the online shop front to buyers. A place where they can learn more about your business and where you can get the chance to deliver your marketing message, enhance your brand and ultimately gain new customers.
So, with that said, why do so many businesses neglect their website? In short, a lot of businesses create their website once and then they leave it there, doing nothing to it and, over the years, the website grows cyber-cobwebs! It starts to look its age and it doesn’t represent the business appropriately anymore. Starting to sound familiar?
One of the main reasons for this neglect are the costs associated with upgrading and refreshing content normally levied by the original website developer. In most cases you can’t even shop around as the developer holds the keys to the site.
Our business model for websites is very different, many website development companies rely on ongoing maintenance charges, some even billing monthly to hide the enormity of the costs in keeping your website alive and up to date. These days what a website developer charges upfront is almost irrelevant as it can be insignificant compared to the maintenance changes you’ll pay over the average 5 year life span of your site.
What if you could maintain your own site saving all these maintenance costs? Imagine having your site fully setup with professional images and your content imported onto a template you choose, then being trained to manage it yourself? Instant updates linked to social media, fresh new content added immediately, new products added whenever you wanted? Too good to be true? Not so…
Ask us about our website offerings, you can have the best of both worlds – Website development companies just don’t want to tell you about it and now you know why!
If you would like to discuss this further, please don’t hesitate to get in touch on 01383 840808 or email firstname.lastname@example.org